5thFlo

Ok so if you’re a big sports fan like me or just a fan of a good debate Sports take always provides laughs mixed with Sports journalism. Wale was on this time and said that if Tim Tebow started 6 games this year He’d cut his dreads. We Shall See.

Jermain Cole speaks on touring with Big KRIT, working with Kendrick Lamar, not being in Jay-Z’s shadow and more.

http://www.youtube.com/watch?feature=player_embedded&v=l9yFYmboERs

For those who live under a rock or have no general taste in hip hop music, last nights historic performance at Coachella saw legends in the building during the set by Dr. Dre and Snoop. Guests included Kendrick Lamar, Wiz Khalifa, 50 cent and even Eminem. But none could top the legendary deceased rapper 2pac who showed in hologram form. Here is an interview with the guy who made it happen and video footage above.

We worked with Dr. Dre on this and it was Dre’s vision to bring this back to life,” said Nick Smith, president of AV Concepts, the San Diego company that created the hologram. It was his idea from the very beginning and we worked with him and his camp to utilize the technology to make it come to life. You can take their likenesses and voice and … take people that haven’t done concerts before or perform music they haven’t sung and digitally recreate it.

The Tupac hologram was several months in the planning and took nearly four months to create in a studio and though Smith was not able to reveal the exact price tag for the illusion, he said a comparable one could cost anywhere from $100,000 to more than $400,000 to pull off. “I can’t say how much that event cost, but I can say it’s affordable in the sense that if we had to bring entertainers around the world and create concerts across the country, we could put [artists] in every venue in the country

Boldy James sits down with OnSMASH..

Miss Special links up with R&B singer BJ The Chicago Kid at SXSW.

Nardwuar seems to be puttin in mad work as of late. Once again he surprises another rapper, this time ATL MC Young Jeezy with his knowledge. Very entertaining.

Kendrick along with his TDE brethren recently inked what seems to be some sort of joint venture type deal with Aftermath. Kendrick Lamar explains how it went down